Jan. 29, 2016 by TREC Staff

Pathway to Sustainability

Water is vital to AT&T. “The network that forms the core of our business requires a controlled and cooled environment,” explains Shannon Carroll, director of sustainability operations, and citizenship at the Dallas telecom services provider. “Water is oftentimes a critical input to the cooling equipment we use to create those conditions.”

For the past three years, the company has been working to cut its own water use, and has saved some 236 million gallons since the beginning of 2013. Now, AT&T is taking the next step by helping its customers and other businesses conserve water as well.

In 2012, AT&T teamed with the Environmental Defense Fund to build a framework to identify potential savings for water, energy, and other expenses in buildings—and to thus help build stronger business cases for investing in water efficiency in those structures. The result was a Water Management Application, or WaterMAPP, a toolkit for managing water and finding opportunities for conserving it. “If adopted by all companies nationwide, the toolkit could help save an estimated 28 billion gallons of water annually,” Carroll says. “That’s as much water as more than 750,000 Americans use at home in a year.”

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